Accelerate sustainability.

That's our mission—because that's what the world situation calls for. With problems like climate change, global poverty, economic and social insecurity becoming more and more visible, with dire consequences being both predicted and indeed already experienced, it's time to get serious about idealism.

Sustainability is an ideal.

Sustainability may seem unrealistic, but in 1750, so did democracy. We believe that moving in the direction of sustainability—creating a world where nature thrives, economies prosper, societies work, and everyone has the chance to live a long and fulfilling life—is the great challenge of the 21st century. It's going to take a tremendous amount of innovation and development to make that transformation happen. We believe the transformation is possible, because it's already under way. We're dedicated to supporting this historic shift—and to speeding it up.

Sustainability is a new way of thinking about success.

All over the world, from corporate boardrooms to small businesses, from large government agencies to small communities, thinking in terms of sustainability is emerging as a key strategy for achieving long-term visions and goals. But sustainability is not success-as-usual. Sustainability means long-term success. Whole-system success. Integrated success. We provide tools, processes, training and consulting services to support this new way of thinking about success—and for doing what needs to be done to make it happen.

Sustainability is about change.

And "sustainable development" is the phrase that describes the kind of change we seek to support. Sustainable development in cities, companies, communities, government agencies, organizations of all kinds. Movement toward a preferred future, where environmental problems are solved before they are created, where economies are prosperous, where everyone has the opportunity to contribute to the fullest of their abilities.

Sustainability is about solutions.

The list of problems faced by today's world is long. Huge environmental challenges. Economies in need of reinvention. Eroding social capital. People looking for security, as well as satisfying lives. Sustainability work is the search for answers, for identifying what works, for creating it, for adopting it, for implementing it.

Sustainability is about systems.

Since its emergence on the world stage in the late 1980s, sustainability has come to mean much more than stopping our destruction of Nature and raising the standard of living for the world's poor (the key problems identified in the ground-breaking 1987 report, Our Common Future). As international thinkers and leaders continued wrestling with these problems, they discovered something important: Everything was linked to everything else. And when you discover you need to improve just about everything, then everyone must play a part.

Sustainability is about people.

It's especially about the people we call "change agents." People dedicated to making a positive difference. As a company, we're also dedicated to finding them, cultivating them, and helping them become more effective—whether they are our clients, our associates, our contractors, our licensees, our competitors, or our friends and colleagues.

On this site, in addition to information on our products and services, you'll find many other opportunities to plug in, get involved, empower yourself, and make a difference.

We look forward to working with you.

Sustainability
is Dead—
Long Live
Sustainability

A Manifesto:
Written to Mark the End of
Millennium Two,
and the Beginning of
Millennium Three

Read it now!